Elements of show card writing

Card No. 1. Size 16×22 inches. This showcard was made of maroon colored railroad bristol. The large lettering, in the “Egyptian” style, was done with yellow color. The clover effect on each of the first letters in the three words was done by grouping three dots in light red color. The smaller lettering at the bottom of the card was done in white color as was also the border, as indicated. This card is attractive in style, featuring the side panel effect with broken border.

Card No. 2. Size 16×22 inches. Plain white cardboard mounted with a card of pale green. The word “Seeds” is lettered in deep yellow, closely outlined in dark green. The smaller lettering is done in the same shade of dark green and outlined “raggedly” in bright yellow. The color combinations are very effective, especially in connection with this particular kind of “merchandise.”