The book presents a program for individual and communal prosperity grounded in moral and practical principles: honesty, faith, cooperation, and attention to human character as well as material resources. It treats faith as a guide to business opportunity, advocates helping and boosting others, and urges the study of human motives alongside statistical and financial measures. It assesses what truly counts for economic well‑being, critiques where organized religion falls short in civic life, and imagines a future civic faith that complements economic planning. Practical counsel and examples connect ethical conduct with measurable economic outcomes and community development.