WeRead Powered by ReaderPub
The art of decorating dry goods windows and interiors cover

The art of decorating dry goods windows and interiors

Chapter 228: GLOSSARY OF SUBJECTS TREATED IN THIS BOOK.
By L. Frank Baum
Open in WeRead

Explore more books like this:

ArtBusiness/ManagementHow To ...

About This Book

A practical manual for shopkeepers and decorators that presents principles and step‑by‑step techniques for arranging dry‑goods windows and store interiors. It covers planning store fronts and entrances, composing displays with attention to color harmony, lighting, props and mannequins, and using mechanical effects and economical construction methods. The text links display strategy to sales, recommends combining window exhibits with newspaper announcements, and favors simple, reproducible solutions. Illustrated examples and concrete instructions aim to teach novices the technical skills and artistic judgment necessary to create attractive, effective merchandising presentations.

GLOSSARY
OF SUBJECTS TREATED IN THIS BOOK.

  • A
  • Allegorical Design, 139
  • Arrangement of Goods, 23
  • Arch, Construction, 41
    • of Handkerchiefs, 81
    • Odd Fellows, 233
    • Street Fair, 163
  • Art Goods Display, 276
  • Artistic Drapings, 48
  • Astronomical Display, 101
  • Autumn Leaves, 151
  • B
  • Backgrounds, Material for, 26
    • Standard, 36
    • Stock, 35
    • Open, 39
    • to Prepare, 35
  • Barrel-Hoop Fixtures, 42
  • Bicycle Float, 171
  • Blankets, 151
  • Blanket Displays, 286
  • Box Models, 152
  • Box Pleating, 35
  • Boxing a Window, 10
  • Brooklyn Bridge, 238
  • Brushes for Card Writing, 55
  • Business Windows, 146
  • Butterfly, Mechanical, 110
  • C
  • Care of Wax Figures, 145
  • Cardboard, 55
  • Card Writing, 53
  • Cause of Frosted Windows, 11
  • Cheesecloth, Use of, 26
  • Chiffon, 148
  • Christmas Displays, 144
  • Clearing Sales, 146
  • Cleopatra’s Barge, 170
  • Clever Illusions, 84
  • Clock Motors, 87
  • Color Charts, 24
    • Harmony, 22
  • Coloring Electric Lamps, 113
  • Combination Drapery, 29
  • Compound Colors, to Make, 54
  • Contra-revolving Pillows, 88
  • Cornucopia, 221
  • Corset Displays, 237, 272
    • Fixtures, 43
  • Cozy Corner, 220
  • Costume Displays, 311
  • Cotton Goods Display, 285
  • Crepe Paper Backgrounds, 150
  • Cylinder, Revolving, 103
  • D
  • Department Managers, 147
  • Detail in Decorating, 14
  • Doll Displays, 200
  • Draping, Combination, 30
    • Dress Goods, 44
    • Fleur-de-lis, 51
    • How to Make, 28
    • Plain, 29
    • Stands for, 44
  • Dress Goods Displays, 301
    • Standards, 44
  • E
  • Easter Bouquets, 152
  • Edges, Puffed, 33
  • Egg, Mechanical, 111
  • Electric Arcs and Incandescents, 119
    • Automatic Switch, 126
    • Batteries, 116
    • Christmas Tree, 135
    • Commutator, 123
    • Connections, 121
    • Emblems, 141
    • Fans, 13
    • Feeders, 120
    • Fountain, 128
    • Flasher, 124
    • Flags, 127
    • Fuse, 120
    • Hitches, 121
    • Hub Switch, 125
    • Letters for Signs, 123
    • Mechanism, 128
    • Measures, 116
    • Motors, 85
    • Resistance, 115
    • Revolving Effects, 125
    • Supplies, 118
    • Tools, 118
    • Transformers, 120
    • Voltage, 122
    • Wiring, 118
  • Electricity in Windows, 113
  • Embroidery Displays, 257, 275
  • Emblems, 141
  • Eruption of Vesuvius, 97
  • Eye for Colors, An, 25
  • F
  • Fancy Linens, 276
  • Fan, the Mechanical, 109
  • Festoon Drapery, 29
  • Fireplaces, 151
  • Fixtures, 39
    • for Corsets, 43
    • homemade, 40
  • Flannel Display, 304
  • Fleur-de-lis Drapery, 51
  • Floats, 166
  • Flags, 186
  • Floor of Window, to Build, 10
  • Floral Flags, 186
  • Folding Star, Mechanical, 91
  • Fireproof Decorations, 27
  • Fountain, Electric, 128
    • of Chiffon, 237
  • Fourth of July Displays, 186
  • Framed Forms, 149
  • Framework, to Build, 16
  • Frosted Windows, to Prevent, 11
  • Fur Display, 316
  • G
  • Gilding, How to Make, 148
  • Gingham Displays, 300
  • Glass Shelves, to Make, 44
  • Glove Display, 271
  • Gondola, Mechanical, 105
  • Grotto for Santa Claus, 211
  • H
  • Half-revealing Bust Stands, 95
  • Handkerchief Displays, 241
    • Drapings, 72
    • Racks, 151
    • to Fold, 72
  • Harmony of Colors, 22
  • Hints and Suggestions, 148
  • Holly, to Trim with, 151
  • Hosiery Displays, 242
  • House of Linens, 150
  • How to Fold Handkerchiefs, 72
  • Human Forms, Use of, 149
  • I
  • Icicles, Artificial, 150
  • Illuminations, 148
  • Illusion Windows, 82
    • Backgrounds, 152
  • Illuminated Electric Fountain, 129
    • Scenic Background, 129
    • Octopus, 131
  • Infants’ Wear Displays, 268
  • Instructions in Electricity, 115
  • Interior Arches, 215
    • Cornucopias, 221
    • Decorations, 213
    • Displays, 214
    • Easter Decorations, 224
    • Pyramid, 233
  • J
  • Jacket Displays, 310–315
  • January Sales, 146
  • July 4th Displays, 186
  • K
  • Kaleidoscope, 150
  • Knit Underwear Display, 284
  • %center%L
  • Laces, 256
  • Lace Curtains, 258
  • Lattice Work, 39
  • Ledge Displays, 225
  • Letters, Electric, 123
  • Lettering Types, Antique, 62
    • Block, 61
    • DeVinne, 57
    • Egyptian, 59
    • Figures, 63
    • Indexes, 64
    • Initials, 64
    • Medieval, 62
    • Modern Roman, 59
    • Old English, 61
    • Rapid, 58
    • Script, 60
    • Unique, 60
  • Lighting the Window, 112
  • Linen Decorations, 52
    • Displays, 259
    • Drapings, 72
  • Lining Displays, 298
  • Lining Show Cards, 54
  • Live Canary Birds, 149
  • M
  • Material for Backgrounds, 26
  • Mechanical Butterfly, 109
  • Memorial Day Displays, 186
  • Millinery Arch, 237
    • Displays, 289
  • Mixing Colors, 54
  • Monograms, 148
  • Moon Effect, 98
  • Moonlight, 137
  • Motors, 85
    • Speed Reducer for, 86
  • Muslin Underwear Displays, 279
  • N
  • Notion Displays, 238–244
  • O
  • Octopus, Illuminated, 131
  • Old Oaken Bucket, 152
  • Odd Fellows’ Arch, 233
  • Open Backgrounds, 37
  • Open Window Trimming, 16
  • Onyx Standards, 43
  • Oriental Display, 233
  • Original Street Fair Booths, 170
  • Ornamental Show Cards, 65
  • Outfit Displays, 151
  • P
  • Palm Stands, 43
  • Panoramas, 113–149
  • Parade Floats, 174
  • Patriotic Displays, 152
  • Paints for Show Cards, 54
  • Perpetual Motion, 104
  • Pedestals, 42
  • Pen Writing,
  • Photographing Windows, 144
  • Planning a Window, 27
  • Pleating, Methods of, 34
  • Post Shelves, 149
  • Potential Force, 115
  • Prisms, Use of, 148
  • Prismatic Display, 152
  • Practical Trims, 240
  • Puffing, Method of, 31
    • for Headings, 31
    • Shogran, 32
  • R
  • Rainbow, 151
  • Revolving Busts, 95
    • Cylinder, 103
    • Stands, 87
    • Star, 88
    • Wheel, 94
  • Ribbon Decorations, 149
  • Robing Windows, 15
  • Room for the Trimmer, 15
  • Rug Display, 235–317
  • Ruling Show Cards, 54
  • S
  • Sand Motors, 86
  • Santa Claus Cave, 213
  • Seasons, Float, 168
  • Side Hoops, 149
  • Sign Shop for Stores, 68
  • Sign Marking Outfit, 70
  • Silk Displays, 305
    • Stands, 44
  • Shirt Waists Displays, 310
    • to Prepare, 150
  • Show Case Displays, 231
  • Shelving of Glass, 44
  • Sewing Silk Display, 243
  • Screen for Windows, 16
  • Shogran Puffing, 32
  • Shamrocks, to Make, 150
  • Skirt Displays, 236
    • Stand, 44
    • Sale, 89
  • Simplicity in Decorating, 14
  • Single Pleating, 34
  • Smocking, 33
  • Snow Storms, 151
  • Spool Cotton Displays, 242
  • Standards, Onyx, 43
  • Standard Framework, 17
    • Backgrounds, 36
  • Stands for Dress Goods, 44
  • Star, Mechanical, 88
  • Stone Fronts, to Plan, 9
  • Straw Hat Machine, 195
  • Study in Astronomy, 100
  • St. Valentine’s Day, 177
  • Stencils, Use of, 70
  • Spacing Show Cards, 56
  • Speech Makers, 63
  • Speed Reducers, 94
  • Street Fairs, Advantages, 156
    • Amusements, 160
    • Details, 160
    • Object of, 154
    • Organizing, 157
    • Success of, 156
    • Time to Hold, 157
    • What it is, 152
  • Suspended Stands 149
  • Sunbursts, to Make, 53
  • T
  • Table for Card Writing, 53
  • Thanksgiving Displays, 196
  • The Coming Year, Decorations, 222
  • Thistle Flowers of Linens, 52
  • Three Displays at Once, 85
  • Tools to work with, 16
  • Toy Displays, 205
  • Trimming Displays, 235–247
  • Trolley Car, Decorations, 236
  • Trunks and Travelers’ Goods, 319
  • Turkey Made of Linens, 197
  • U
  • Umbrellas, 149
  • Umbrella Displays, 266
  • Underwear Displays, 280
  • Upholstery Backgrounds, 28
  • Use of Brushes, 55
  • V
  • Valentine’s Day Displays, 177
  • Vanishing Lady, The, 83
  • Volcano Effects, 177
  • W
  • Waists, 283
  • Wash Day, 149
  • Wash Goods Displays, 299
  • Washing Windows, Method of, 11
  • Wall Paper for Backgrounds, 151
  • Waterfall, to Make, 152
  • Water Motors, 86
  • Wax Figures, Care of, 145
  • What to Display, 15
  • Windows, to Plan, 27
    • to Upholster, 28
  • Window Cards, 56
  • Wind Power, 104
  • Windmill, with Electric Effect, 132
  • Winter Scene, 150
  • Words of Advice, 145
  • Workmanship, 14
  • Work Room for Card Writers, 53